Premier League WOMEN
David Storch hails Sheffield Wednesday’s new era after cup win
At Hillsborough, David Storch celebrated Sheffield Wednesday’s 1‑0 Carabao Cup win over Bolton Wanderers, posting a jubilant message that the club had “a great start to a new era.” The victory, secured by Jamal Lowe’s second‑half strike, marked the Owls’ first competitive match since their relegation to League One.
Storch, whose Arise Capital Partners consortium completed the takeover of Sheffield Wednesday in May, announced the message on social media. The new ownership aims to steer the club away from the financial and sporting turmoil that plagued the previous season.
He wrote, “A great start to a new era! Big hearty congrats to the lads…came out energized and ready to go! Love it!!” He added, “Making progress… standing tall! Go @swfc.”
Sheffield Wednesday entered administration in October 2025 and were relegated after a points deduction. The May takeover removed the threat of an additional points penalty ahead of the League One campaign.
During the summer the club reverted to a modernised version of its traditional owl badge. Renovations were also carried out at Hillsborough and at the Middlewood Road training ground.
Manager Paul Pedersen fielded a side that included seven summer arrivals alongside returning players such as Bannan. The fresh recruitment gives Pedersen greater scope to change games from the bench and increases competition for places.
By Bethany Patrick, published Aug 9, 2026, 11:14 AM GMT+1, the article notes that she is a football writer and EDI specialist based in Manchester, UK. Her work focuses on the EFL and she serves as Secretary and Press Officer of the award‑winning Sheffield Wednesday Women’s Supporters Group. Here she regularly represents supporters in governance spaces across Europe, contributing to panels and discussions on football regulation.